April 2009

How to Stay Out of the Inventory Management Money Pit

April 2, 2009

Inventory management is simple if you are a psychic. All you have to do is gaze into your crystal ball to see which items are hot and which ones are not. If you know how to do this, then move on along. There is nothing for you here. But, if it seems that your profits are continually falling into the inventory money pit, let’s fix it.

Read the full article →

Why Social Media Should be Part of Your Business Strategy (& How to Start Right)

April 1, 2009

Social media as a marketing medium is the current rage. Blogs are appearing on corporate websites. Twitter, Facebook, and LinkedIn are hot properties adding thousands of new members every day. Most articles or posts suggest that businesses join them as a marketing strategy. Actively participating in them does improve traffic, branding, and opportunity. Using them solely for marketing is shortsighted. They are powerful communication and relationship building tools when used correctly.

Read the full article →

Next Entries →