Social Media

How to Use the New Twitter to Embed a Tweet in Your Website or Blog

December 12, 2011

The new Twitter is more than just a new look and layout. Embedding tweets is now much easier. Borrowing a page from the YouTube playbook, Twitter is offering code so you can share an interactive tweeting experience with visitors to your website. Using it increases the visibility and lifespan of special tweets. The process is [...]

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How to Enable the New Twitter Design

December 9, 2011

Twitter has had a makeover. They have redesigned the site with a new look, brand pages, and improved functionality. Whether or not this effort to remain relevant in the social media world will work remains to be seen, but the new design is worth a look. According to their announcement, they will slowly roll out [...]

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5 Social Media Strategy Red Warning Flags

December 7, 2011

Is the time your marketing team spends creating killer content a good investment? Or, is it a huge waste of resources? Calculating the return on investment from social media activity isn’t simple cause and effect. Influencing people to use their money to buy your products and services is a process that includes establishing trust, generating [...]

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When Attack Comments are Cries for Help

November 18, 2011

Context is everything. Yesterday this point was driven home to me by a comment on my blog that suggested that I was better suited for government work. My first thought when I read the comment was “what is he thinking?” Fortunately before responding I realized that we were talking about two different things and both [...]

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What If Everything You Believe about Social Media is Wrong?

October 27, 2011

What if going viral was the beginning of the end for your company instead of a dream come true? Or, spending hours on end tweeting, posting, and conversing was an epic waste of time? What if you could get past the hype and discover the real secret to social media success? Would it change how [...]

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